Business and Investing

Posted on Tuesday, 8th November 2011 by Jesse Walker

Cold calling is also known as telephone canvassing, canvassing, prospecting and telephone prospecting. It is one of the oldest and most effective marketing techniques. This marketing technique includes making telephone calls to prospective customers without an appointment. A successful cold calling campaign can help you to generate high sales volume. Here are few tips for effective cold calling:

Know the Purpose: Amateur telemarketers often tend to think that this marketing technique is about selling. However, cold calling is not about making sales. It is about getting a chance to make sales. The main objective of cold calling is to set an appointment to deliver the sales pitch.  

Know Your Target Audience: It is important to use this marketing technique on the right type of target market. Research about your target markets and prospects. Collect information about their age, income, standard of living, likes, dislikes and buying behaviors. Read more…

Tags: Calling, Cold Calling
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Posted on Monday, 7th November 2011 by James Martin

Just scan the web and you can find autoblogging sites and formula article built sites Theyre mostly trash. Obviously written to serve the search engine and keyword instead of the human reader. I think they are actually designed to drive you nuts so you look for a link to click.

Is it every possible to automate writing and not produce 110% manure?

Possibly.

But it wont be cheap.

Heres how one programmer learned to do Automated Writing.

And heres a summary of his opinion automation can write about facts and figures otherwise human writers need to intervene:

A common, and funny, question I get from journalists is: when will you automate me out out of a job? I find the question humorous because built into the question is the assumption that if our software can write the perfect story on a particular topic, then no one else should attempt to write about it. Thats just not going to happen.

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Posted on Sunday, 6th November 2011 by admin

Trying to get the word out about your business can be stressful and challenging, but by locating types of promotional items producing agencies, you can get yourself off to a good start. You can look for those items or gifts that people will really appreciate and use. Not only will they be eager to promote your business, but they’ll consider doing business with you themselves. Locating companies that sell golf items can not only help you purchase an inexpensive gift, but it’ll really be something that your customers can enjoy. There is not one person in the world that does not enjoy a gift, but now they can receive a gift that they will actually get good use out of. Some companies make some beautiful golf accessories, which could be gifted to corporate clients.

For many different businesses creating promotional items, they offer golfing visors for sun support out on the court, and golfing polo to play in style. You Read more…

Tags: promotional items
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Posted on Tuesday, 1st November 2011 by James Martin

This year’s Shop Hop Redding event will sport the theme: support your local shops, promote the 3/50 project and have a great time shopping.

The event will take place at all Shop Hop Redding stores from 9 a.m. to 6 p.m. Nov. 12.

“The biggest gist is that shopping locally helps strengthen the community for everybody,” said Barb White, owner of Prestige Home and Gifts and a member of Shop Hop. “Shopping on the Internet just shoots you in the foot in the long run.”

Shop Hop Redding is a group of greater Redding small-business owners who work together to promote the local shopping experience. They sponsor two annual events every year. The current members are Antique Cottage & Garden, Prestige Home and Gifts, Sugarplum Cottage, Classic Trendz Boutique, Sweet Spot, That Kitchen Place, Fabrics Etc., Soleus Dance and Fitness Wear and Wild Thyme Gifts & Gardens.

The main goal of this Shop Hop event is to promote the 3/50 project, a buy local campaign in which consumers purchase $50 a month at three locally owned businesses.

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Tags: Hop Redding, Hop Redding Event, Local, Redding Event
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Posted on Tuesday, 1st November 2011 by Jesse Walker

NEW YORK (AP) – Its moving day for bank customers.

A grassroots movement that sprang to life last month is urging bank customers to close their accounts in favor of credit unions by Saturday.

The spirit behind “Bank Transfer Day” caught fire with the Occupy Wall Street protests around the country and had more than 79,000 supporters on its Facebook page as of Friday. The movement has already helped beat back Bank of Americas plan to start charging a $5 debit card fee.

Its not clear to what extent the banking industrys about-face on debit card fees will extinguish the anger driving the movement.

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Tags: Day
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Posted on Monday, 31st October 2011 by Jesse Walker

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Tags: Business Rates, Economic Growth, Minister
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Posted on Sunday, 30th October 2011 by Jesse Walker

Those guys at IMRG have come up with another in their useful quarterly benchmarking reports and amongst the gems therein there is some data to help the online retailer understand a bit more about the average behaviour of their customers.

People come to me and they say, “My basket abandonment rate is too high”.

I reply, “How do you know?”

Well, they say, “Half of all the people who put products in their basket never actually go on to buy them – that must be a problem with your software.”

What the IMRG data shows is that high abandonments are just the way that customers behave. They pop things in the basket and more often than not they don’t go through with the purchase. Although the data goes up and down a bit, the level of shopping basket abandonment is very high, with, on average, six in every ten things put into the basket never making it through the checkout stage. <

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Posted on Thursday, 27th October 2011 by Jesse Walker

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Tags: East Coast, Snowstorm
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Posted on Tuesday, 25th October 2011 by James Martin

For about a half-century, ITT has been a familiar corporate presence to Roanoke Valley residents.But as of this weekend, the company will have a new look and a new name, if not a new mission.ITT Night Vision, on Plantation Road near Interstate 81, will become part of ITT Exelis, one of three new ITT divisions created in a recent corporate spin-off that will be completed Monday. Signs bearing the company’s new name went up at the end of the week.Company spokesman Steve Brecken said the organizational change should have no immediate effect on the Roanoke County facility, which, with more than 1,450 employees, is one of the county’s largest.ITT Exelis will be headquartered in McLean, consolidating the company’s $6 billion a year aerospace, defense-related and information systems operations.

Tags: Corporate, Corporate Consolidation
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Posted on Sunday, 23rd October 2011 by Jesse Walker

Speaking during the signing of the Memorandum of Understanding, Vision 2030 Delivery Board Chairman, Dr. James Mwangi, hailed Tatu City master planners for developing a holistic urbanization model that is cognizant of the social and economic pillars of Vision.

The government is keen to ensure that the social and economic development of our citizens are at the centre of our policies. This is the main driver of Vision 2030. The approach taken by the promoters of Tatu City clearly demonstrate that this is also at the heart of the master plan they have developed.

The city, whose master plan was launched in October 2010, is an all-inclusive development incorporating 11 different land uses with residential accounting for 60% of the total land area. The balance will be allocated for a technology park, commercial retail and hospitality developments. Read more…

Tags: City, Tatu City, Vision 2030
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